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	<title>Coaching for a better life, better business, better you! &#187; business positionhing</title>
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		<title>How to Brand a Business &#8211; Benefits and Costs</title>
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		<pubDate>Mon, 03 Aug 2009 00:05:08 +0000</pubDate>
		<dc:creator>Tj Helm</dc:creator>
				<category><![CDATA[Business Building]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business communication]]></category>
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		<category><![CDATA[business positionhing]]></category>
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		<category><![CDATA[key message]]></category>
		<category><![CDATA[logos]]></category>
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		<guid isPermaLink="false">http://gps-4life.com/?p=1133</guid>
		<description><![CDATA[By Mary W Brophy  Many business owners consider a company&#8217;s brand to be one of its greatest assets. How can you create a brand for your small business that will deliver this value premium? How much will it cost? And, perhaps most importantly, is it worth it? Branding: Integral Part of Any Company A brand [...]]]></description>
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